Interaction Design (IxD) Portfolio
Emerging Technologies – Wearables (MisFit)
In this interview, I take a look at MisFit, a fitness wearable that is attempting to take a share of the market that its competitor FitBit has enjoyed for years. The wearable is at odds with its purpose, being a fitness wearable, and not looking like a fitness wearable. After interviewing Julie, who has been wearing the device for a significant amount of time, flaws, quirks, and down-right annoying design patterns make this device less palatable than other more expensive options.
Persuasive Design – Taco Bell App
In this interview, I discover why a frequent Taco Bell customer has recently embraced the new Taco Bell app. I gained insights into what exactly it is that makes Michael, the interviewee, have a certain fondness towards the brand, a trust for the application, and a preference to use the application over the sometimes-awkward face-to-face ordering experience.